ORGANIC SEO IS YOUR COMPANY'S KEY TO GROWTH.
THIS IS HOW WE DO IT.
Organic SEO (Search Engine Optimization) is an ongoing process. It takes time, patience, and persistence. The results equal higher rankings on Google, Bing, and all of the internet's top search engines. The higher you rank, the more you will get noticed by your customers, and the more authority you will have in your industry.
MAY 29, 2020
Organic SEO Rankings – A Pacific & Lord Case Study
As a company, it is as important for us to ensure we are visible online as it is that our clients are. Getting ranked on search engines is something that we have staff members dedicated to. It is worked on consistently. SEO is not something that you can have a “set it and forget it” approach to.
In this case study, we present 4 keywords we focused on as a marketing firm. It is important to rank on a local level, so we focus on the area of one of our offices, Alpharetta, GA.
Organic SEO Keywords:
Targeted Keyword: Alpharetta SEO Company
Keyword Position: Google 1st page, position #4
Targeted Keyword: Content Writing Services in Alpharetta
Keyword Position: Google 1st page, position #6
Targeted Keyword: Adwords Agency Alpharetta
Keyword Position: Google 1st page, position #1
Targeted Keyword: Alpharetta SEO Experts
Keyword Position: Google 1st page, position #4
It takes work to get your targeted keywords onto the first page of Google. Prior to this work, Pacific & Lord was listed on pages 2, 3, and 4. Let's face it, no one scrolls that far down in their search. The goal is always to be in spot number one, but being listed on the first page is a HUGE win!
Pacific & Lord
Pacific & Lord
The strategy that got us to first-page status included:
1) Keyword Optimization – We studied which keywords would work for our business, and made sure they were fully optimized on each page.
2) Content Creation – We constantly add fresh, new, relevant content to our site, avoiding becoming stagnant.
3) Internal Links – We strategically place internal links to help readers navigate the site and find topics that interest them.
4) Following Google and other Search Engine Algorithms – All search engines are constantly evolving, and it is a full time job trying to keep up with their algorithms.
5) A user-friendly site – We made sure our site was easy to read, topics were easy to find, and the overall quality of the site was high.
This case study shows you a little insight into what we do for our branding and recognition. We use the same tactics and more to get your company to rank high through organic SEO. Managing this is a full time job, so allow us to take over so you can get back to other important aspects of running your business!
CATEGORIES
- SEO
- PPC
- CONTENT MARKETING
- SOCIAL MEDIA
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